Plus: L’Oréal teams up with Nvidia to simulate ingredients at the atomic level, and Nigeria’s NAFDAC cracks down on counterfeits.
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The Middle East and Africa's youngest consumer base is rejecting imported beauty standards, Indian biotech is invalidating legacy Ayurveda, and the Gulf climate is rewriting global stability testing.
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Hindustan Unilever's $240M premiumization pivot, Natura's complete withdrawal from Russia, and why the D2C acquisition window is finally opening for local Global South founders.
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I sat through SOCS Media Day so you didn't have to. Beef tallow? Debunked. Rosemary oil? Overhyped. Here's what actually works.
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LA Girl, Colourpop, Laneige—20+ brands just retreated from China. Meanwhile, Nykaa's profits tripled in India.
Nov 17, 2025
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